Jerry here! ;p
1. Executive Summary
Overview of 2024 and Key Themes for 2025
Heading into 2025, global markets stand at an inflection point shaped by moderating inflation, an unusual global monetary easing cycle, and a second Trump administration in the United States. The prior 12 months have shown how quickly market sentiment can pivot from tightening fears toward optimism over potential rate cuts and pro-business fiscal policies. That transition has rekindled dealmaking activity—particularly in private markets—while also exposing new geopolitical flashpoints that could disrupt commodity flows and trade relationships.
One of the headline stories this year has been the relative resilience of the U.S. economy, which ended 2024 with GDP growth around 2.1–2.2%, according to estimates by Goldman Sachs1 and J.P. Morgan2. At the same time, eurozone growth dipped below 1%, reflecting structural challenges and weaker consumer sentiment, while China’s economy registered around 4.0–4.4% expansion (IMF projections3). All of these developments have refocused the investment community on the interplay between fiscal stimulus, global trade (including potential new tariffs), and the divergent outlook for inflation in major economies.
Looking ahead, private equity and private credit managers foresee improved transaction flows in 2025 as the spread between buyers’ and sellers’ price expectations tightens and financing costs begin to ease from peak levels. Enthusiasm for AI-related investments continues to run high, fueling robust valuations in TMT, while industrials and old-economy companies see fresh demand for automation, onshoring/nearshoring, and supply-chain resilience. Below, we examine the macro and policy environment, the dynamics in rates and government bonds, equities, and then proceed to private markets and thorough analyses of secondaries, fintech, FIG, TMT, and industrials.
2. Macro & Policy Environment
2.1 Geopolitical Flashpoints & Commodity Price Implications
Conflicts in Ukraine and the Middle East
The ongoing conflict in Ukraine—which has, among other impacts, restricted Black Sea grain exports—and unrest in parts of the Middle East have significantly influenced global commodity markets, particularly for energy and agricultural products. For instance, data from S&P Global4 indicates that approximately 20–25% of Europe’s wheat imports originated through Black Sea routes before Russia’s invasion of Ukraine. When these supply lines are disrupted, it leads to commodity price spikes, stoking inflationary pressure. A similar phenomenon occurs with energy prices each time there is a threat to major oil or gas transit routes in the Middle East.
As we enter 2025, tensions in both regions remain unresolved, creating an overhang of risk for investors. Higher volatility in commodities could translate into unpredictable input costs for manufacturers, shipping lines, or utilities—resulting in profit margin uncertainty. For businesses in industrials (e.g., automotive, aerospace) or TMT (e.g., semiconductor supply chains requiring rare metals), sudden commodity price swings can jeopardize earnings forecasts. On the positive side, private equity can seize opportunities through carve-outs of non-core divisions from large conglomerates that seek to hedge commodity risk or restructure their supply chains. Investors with a strong macro-hedging strategy could position themselves in more stable-cost regions (like North America) or invest in companies that have diversified procurement channels.
2.2 Trump 2.0: Potential Fiscal Stimulus, Tariffs & Deregulation
Following Donald Trump’s re-election, many analysts, including Goldman Sachs5 and Rothschild & Co6, are carefully assessing how the administration’s pro-business stance might play out. In his prior term, Trump championed tax cuts (notably the Tax Cuts and Jobs Act of 2017), deregulation (particularly in financial services and environmental rules), and a confrontational approach to trade (tariffs on Chinese and other foreign goods).
In 2025, the potential areas of impact include:
- Tax Breaks and Deregulation: Sectors like energy (both fossil fuels and renewables), industrial manufacturing, and financial institutions might see a rollback of environmental or consumer protection regulations that had been introduced under Biden. This relaxation could reduce compliance costs and accelerate expansions or capital projects that were previously on hold. However, it also raises reputational or ESG-related concerns among some investors and could trigger retaliatory legislation at the state or international levels.
- Infrastructure and Defense Spending: Trump has signaled a willingness to boost fiscal outlays for highways, 5G infrastructure, AI R&D, and defense modernization. This injection of spending presents an opportunity for private equity firms investing in infrastructure—for instance, consortia that build toll roads or data centers—and for private debt providers who can finance these government-backed projects. According to a Morgan Stanley estimate7, each 1% boost in federal infrastructure spending could raise GDP growth by 0.3% over a 12-month horizon, although deficits might also swell if tariffs fail to cover the additional outlays.
- Trade & Tariffs: Plans to impose or increase tariffs on Mexico, China, and possibly Europe introduce uncertainty into corporate supply chains. If enacted, tariffs could lead to higher input costs for U.S. manufacturers and higher consumer prices. Nonetheless, certain segments (e.g., domestic steel producers, electronics assembly plants in the U.S.) might flourish with less foreign competition, creating attractive targets for buyout or growth equity investments. Conversely, tariff wars are a risk factor: if other nations retaliate, American exporters of consumer goods, technology, or agricultural products could face new barriers, dampening earnings.
As a result, the opportunity for investors in 2025 might revolve around nearshoring or onshoring strategies (e.g., manufacturing in Mexico to serve the U.S. market more cost-effectively than Asia), or capturing concessions in sectors that Trump deems “critical,” such as semiconductors or defense. The risk is that abrupt policy changes or uncertain geopolitical relationships compress margins and valuations, especially if inflation resurfaces or the USD remains strong.
3. Rates & Government Bonds: Turning Point or Transitory Easing?
With the Federal Reserve and European Central Bank (ECB) expected to cut rates—some forecasts see a 100 basis point reduction in the Fed’s policy rate by end-2025—the direction of 10-year Treasuries and Bunds will likely hinge on two competing forces: residual inflation risk and subdued global growth. Rothschild & Co’s Consensus Outlook 20258 places U.S. 10-year yields around 3.55–4.25%, and German Bunds in the 1.65–2.05% range, reflecting some skepticism about whether policy rates are truly at “restrictive” levels.
Implications of Sticky Inflation vs. Rate Cuts
- If inflation were to pick up because of higher tariffs or commodity supply shocks, central banks might slow or pause their planned cuts, reintroducing rate volatility. This would directly affect the cost of leverage in private equity deals, with impact on sponsor negotiations, and yield curves might flatten if recession worries resurface.
- On the flipside, if inflation continues moderating (with U.S. core PCE near or below 3%), the “looser monetary policy” environment could reinvigorate growth stocks and push more capital into longer-duration assets, e.g., technology or infrastructure.
Market Strategies
Asset allocators are increasingly adopting barbell approaches, mixing short-term Treasuries for yield and longer-dated inflation-linked bonds as a potential hedge if growth or inflation surprise to the upside. For private debt managers, higher front-end rates still provide strong deal economics, but if the Fed’s pace of cuts accelerates, floating-rate structures could see returns compress slightly.
4. Equities: A Broadening of Leadership & Regional Nuances
In 2024, the Magnificent 7 “AI-driven” tech giants led the S&P 500 to new highs, but by Q4, there was visible rotation into dividend payers, cyclicals (industrials, consumer discretionary), and mid-cap names. Many buyside analysts expect this sector rotation to persist, especially if rate cuts become visible and a “Trump stimulus” effect underpins the U.S. economy.
4.1 U.S. Equities—Striking the Balance
While forward multiples seem lofty—some top tech names trade at ~30x 2025 earnings—underlying profitability remains solid. The average S&P 500 operating margin is close to 12%, surpassing the 10-year average of 10.5% (FactSet data9). This margin expansion is partly due to cost discipline carried over from the pandemic era. As the Fed cuts rates, a slow but steady expansion in consumer demand could keep earnings growth at mid-single digits. Investors, however, remain wary of potential political showdowns (spending, tariffs) that might cause short-term volatility.
4.2 European Equities—Value Trap or Opportunity?
Europe trades at a ~40% valuation discount to the U.S. on a forward P/E basis, according to Bloomberg10. While that discount partly reflects slower growth, some see a “reform impetus” brewing. A widely discussed report by Mario Draghi for the European Commission urges deregulation and capital markets union to jumpstart competitiveness. If reforms make progress, coupled with any resolution on the Russia–Ukraine front, we could see a re-rating in key industrial, healthcare, or financial European names. If, however, the Trump administration hits Europe with new tariffs on autos or agricultural goods, the region may see further headwinds.
4.3 Emerging Markets—Divergent Paths
China’s policy easing and infrastructure push (estimated at ~10% of GDP, though below the 2009 stimulus scale) aim to revitalize domestic demand11. If successful, it could spill over to suppliers in Southeast Asia and resource-rich Latin American countries. Meanwhile, India’s growth (projected ~6.5% in 2025 by the IMF12) remains a bright spot, especially in technology services and consumer markets. However, a strong U.S. dollar and any intensification in Sino-U.S. tensions are critical to watch for EM equity valuations.
5. Private Markets: Reaccelerating from a Low Base
5.1 Dealmaking & Fundraising Trends
Over 2023–2024, we saw private equity investment activity slow significantly from the 2021 peak, particularly in large-cap buyouts. Pitchbook data13 shows that global buyout deal value through Q3 2024 reached about $1.3 trillion, up 30% on the same period in 2023, but still well below the $1.7 trillion annual record of 2021. The fundamental reason for the tepid pace has been high financing costs and a persistent valuation gap between buyers and sellers.
However, in the final months of 2024, buyers and sellers appear closer on price, aided by the prospect of lower interest rates. Morgan Stanley’s credit analysts14 also note that private credit funds are stepping in to fill financing gaps where syndicated loans remain expensive, leading to more deals clearing. If 2025 continues in this direction, we could see an uptick in exits, which in turn frees up LP capital and rejuvenates fundraising momentum.
5.2 Secondaries
Drivers of Booming Volume
In H1 2024 alone, secondaries deal volume reached $70 billion, putting the market on track for ~$140 billion by year-end, according to Evercore15. The fundamental driver is the mismatch between LPs’ desire for liquidity—particularly as distributions slowed—and the robust dry powder among secondary buyers. Simultaneously, GPs increasingly use GP-led secondaries (continuation funds, single-asset deals) to hold onto stellar assets longer while offering liquidity options to their LP base.
Why 2025 Could Remain Strong
Even if exit activity recovers, secondaries are now a mainstream portfolio management tool. New sellers, including first-time smaller pension funds and endowments, discovered in 2023–2024 that secondaries could help them reduce overexposure or rebalance sector tilt without waiting for a typical 5–7 year fund life. With an estimated $253 billion of dry powder in secondaries, based on data from Secondaries Investor16, the market can absorb a wave of LP-led transactions. As for GP-led, sponsor appetite to crystallize returns or extend top-performing assets (particularly in growth themes like TMT or healthcare) remains unabated.
Implications for Investors
For limited partners in secondaries funds, the attraction is acquiring seasoned portfolios at potentially discounted valuations. This can mitigate the J-curve and accelerate distributions compared to primary commitments. However, buyers must be selective; in an environment where some GPs have concentrated 2021–2022 vintage assets at high valuations, thorough underwriting is essential.
5.3 Fintech
From Boom to More Measured Growth
The fintech sector experienced a slowdown in 2023, triggered by rising interest rates that made growth capital pricier and forced many startups to pivot toward profitability. According to PwC’s Fintech Deals Monitor17, total global fintech deal value dropped by 30% in 2023. Yet in 2024, there was a modest recovery—up about 12% year-over-year through Q3 2024. Part of this rebound stems from financial sponsors noticing that valuations had become more reasonable and from the fundamental demand for digital financial services.
What Drove the 2024 Fintech Uptick?
- Payment Platforms & Embedded Finance: Consumers resumed travel and e-commerce spending, especially in North America and parts of Asia. This lifted transaction volumes for payment processors and B2B payments solutions. At the same time, large incumbents realized they could embed new payment or lending solutions into existing ecosystems—like buy-now-pay-later integration with major shopping apps.
- Shift to Profitability: As venture capital for early-stage fintech became scarce, mid- to late-stage startups focused on cost discipline, “flat” or “down” rounds, and reaching break-even quicker. For example, certain digital banks in Europe renegotiated their user-acquisition strategies to slash marketing costs by up to 40%. This fosters more measured valuations that private equity growth investors find attractive.
- Regulatory Clarifications: The U.S. clarified some stablecoin rules, while Europe finalized elements of the Markets in Crypto-Assets (MiCA) framework, reducing legal uncertainties for fintech infrastructure providers.
Looking Ahead: 2025 Opportunities
Payment solutions bridging e-commerce and brick-and-mortar are poised for continued tailwinds. Adoption of digital wallets is surging not only in the U.S. but especially across Asia (China, India) and Latin America (Brazil, Mexico), where smartphone penetration fosters leapfrogging from cash to mobile. By 2025, research by Goldman Sachs18 suggests that digital wallet transactions could represent 25% of global consumer payments, up from ~15% in 2023. This trend opens a door for:
- Strategic buyers: Big banks and legacy payment networks might seek acquisitions to expand mobile offerings.
- Private equity sponsors: Financing roll-ups of fintech companies that unify back-end payment processing or deliver cross-border functionalities.
- Emerging Mark Opportunities: High unbanked population in certain regions means strong potential for digital lending, micro-insurance, and cross-border remittance solutions.
Nonetheless, the risk of new tariffs or cross-border data restrictions could complicate expansions for fintechs reliant on global cloud infrastructure or cross-border transfers. Investors must weigh the resilience of each business model against potential regulatory or political shocks.
5.4 Financial Institutions
Why FIG is in Focus
Financial institutions faced cyclical headwinds from 2022’s higher rate environment, particularly regional banks in the U.S. that struggled with deposit outflows to money market funds. As central banks pivot, the cost of deposits may stabilize, and a wave of consolidation could emerge. S&P Capital IQ data19 shows that in 2024, mid-tier bank M&A in the U.S. was up 28% year-over-year, driven by a search for scale and cost synergies.
Potential Deregulatory Effects
Trump’s return to the White House might prompt partial rollback of Dodd-Frank rules or thresholds, potentially reducing compliance burdens for smaller or regional banks. If so, it could enhance profitability for these banks and encourage them to expand via acquisitions. A similar dynamic occurred post-2017, when over 20 notable regional bank tie-ups closed within two years. However, if a more polarized Congress complicates major legislative changes, only incremental deregulation may occur.
Opportunities
- Carve-outs of Non-Core Assets: Large banks might divest wealth management units or specialized lending units to streamline, presenting buyout opportunities.
- Insurance Consolidation: As rates stabilize, run-off blocks of life insurance or annuities could attract private equity interest for yield strategies.
- Fintech-FIG Convergence: Traditional insurers or banks might seek AI-driven underwriting platforms or digital-broker solutions. Partnerships or acquisitions here can unlock new client segments.
Risks revolve around changing capital requirements or the reemergence of bank-run anxieties if deposit rates remain competitive, undermining smaller institutions’ deposit bases.
5.5 TMT
AI ‘Hype’ vs. Reality
In 2024, Big Tech’s annual capital expenditures soared 90%, primarily for data center build-outs and advanced GPUs to train and deploy generative AI models, according to Bloomberg Intelligence20. Hyperscalers such as Alphabet, Microsoft, and Amazon collectively spent over $280 billion in capex, up from $150 billion just two years prior. The impetus: capturing the enormous potential of AI in enterprise software, cloud services, and cybersecurity.
Yet these outlays raise questions about overinvestment and ROI timelines. Some brokers note that an “AI winter” could materialize if actual enterprise adoption lags behind current bullish projections. Nonetheless, any near-term correction in AI-related stock valuations could be short-lived given the genuine productivity gains that advanced analytics and automation promise. Indeed, Morgan Stanley21 estimates the total addressable AI software market to exceed $600 billion by 2027.
M&A Outlook
Private equity interest in TMT remains robust, with a particular tilt toward:
- Vertical Software: Solutions for healthcare, real estate, legal or financial services. By acquiring niche players, sponsors can integrate advanced data analytics, scale distribution, and cross-sell to new markets.
- Telecom Infrastructure: Ongoing 5G rollouts, fiber expansions, and edge computing facilities. Some mid-sized telecoms look to spin off tower portfolios or data-center arms to monetize stable cash flows.
- Media & Content: While streaming competition compresses margins, certain production assets or specialized content libraries remain attractive as consolidation avenues.
5.6 Industrials
Global Manufacturing & Nearshoring
Industrials have contended with supply chain reconfigurations since the pandemic. Now, with potential new tariffs looming, manufacturers are reevaluating reliance on Asia and considering expansions or relocations within North America and Europe. Mexico, for instance, saw a 40% YoY uptick in foreign direct investment in 2024, according to Economist Intelligence Unit22, reflecting nearshoring demand from U.S. companies. This environment fosters:
- Roll-up strategies in specialized machine shops or automotive component suppliers that embed robotics or AI-driven production lines.
- Green energy manufacturing, e.g., battery gigafactories or hydrogen-related equipment, benefiting from large government incentives in Europe (RePowerEU) or the U.S. (Inflation Reduction Act).
Digital Industrial Revolution
According to S&P Global23, industrial automation investments soared by over 30% year-on-year through Q3 2024. Private equity sees a chance to use advanced analytics, IoT sensors, and AI-based scheduling software to drastically cut costs and improve throughput in under-optimized manufacturing plants. KKR’s acquisition of Fuji Soft exemplifies a private equity push into automation—merging software capabilities with hardware solutions.
Risks & Potential Headwinds
- Industrial businesses remain highly sensitive to commodity price fluctuations. If global tensions create short-term energy spikes, margins can be squeezed.
- The success of nearshoring also hinges on labor availability and wage competitiveness. A shortage of skilled labor could hamper expansions or push up operating costs.
6. Conclusion: Balancing Opportunities & Risks in 2025
Heightened potential for pro-growth policy in the U.S. and a gradual pivot to rate cuts in most advanced economies sets the stage for an acceleration in private market deals and equity performance next year. Simultaneously, geopolitical tensions and a still-frail global trade environment serve as reminders that macro risk remains elevated. In this climate, investors can consider:
- Moderate Overweights in equities, with a focus on cyclical (industrials, certain consumer names) and dividend stocks as leadership broadens.
- Selective Private Equity Strategies in secondaries (where discounted entry points and liquidity solutions thrive), growth segments of fintech, AI-driven TMT, and nearshoring-led industrial deals.
- Credit exposures that harness private lending’s higher yields, ensuring diligence on borrower quality amid potential policy volatility.
Overall, 2025 offers promise of a renewed business cycle marked by advanced technology adoption, macro tailwinds from falling interest rates, and carefully timed fiscal expansions. Yet success in this environment will demand deeper operational value creation, astute management of geopolitical risks, and flexible capital structures that can adapt to rapid shifts in policy or commodity markets.
Footnotes / Data References
- Goldman Sachs U.S. Economic Research Note, October 2024. ↩
- J.P. Morgan Global Data Watch, November 2024. ↩
- IMF World Economic Outlook Update, October 2024. ↩
- S&P Global Commodity Insights, 2024 Black Sea Grain Corridor Report. ↩
- Goldman Sachs U.S. Policy Outlook, “Trump 2.0: Potential Market Impacts,” November 2024. ↩
- Rothschild & Co. 2025 Global Investment Perspectives, December 2024. ↩
- Morgan Stanley Macro Research, “Fiscal Multiplier Analysis,” September 2024. ↩
- Rothschild & Co. “Consensus Outlook 2025,” Market Survey Data, October 2024. ↩
- FactSet Earnings Insight, Q4 2024. ↩
- Bloomberg Terminal data, Global Equity Valuations Dashboard, November 2024. ↩
- People’s Bank of China and Ministry of Finance announcements, aggregated by CEIC, August 2024. ↩
- IMF World Economic Outlook Database, October 2024. ↩
- Pitchbook Global PE & VC Report, Q3 2024. ↩
- Morgan Stanley Credit Research, “Private Credit Surge Amid Syndicated Loan Pullback,” October 2024. ↩
- Evercore Secondary Market Survey, H1 2024. ↩
- Secondaries Investor data platform, “Global Secondary Dry Powder,” August 2024. ↩
- PwC Fintech Deals Monitor, September 2024. ↩
- Goldman Sachs, “Digital Wallets & The Future of Payments,” July 2024. ↩
- S&P Capital IQ FIG M&A Tracker, October 2024. ↩
- Bloomberg Intelligence, “AI CapEx Soars 90% in 2024,” November 2024. ↩
- Morgan Stanley Equity Research, “The AI Software Opportunity,” May 2024. ↩
- Economist Intelligence Unit (EIU), “Mexico FDI Trends 2024,” October 2024. ↩
- S&P Global Industrial Automation Overview, Q3 2024. ↩
